Eureka moments are often steeped in excitement and wonder. They are the great discoveries and innovations of the ages. Others are a slap on the forehead, a "why didn't I think of this sooner?" moment. This particular Eureka moment I'm about to share is of the latter variety and came about three paragraphs into an email I was writing. The monologue from my brain to myself went … [Read more...]
Joseph Fraioli on the Sound Design of Google Chrome Speed Tests
[youtube]http://www.youtube.com/watch?v=nCgQDjiotG0[/youtube] Peter Kirn has published an interview with Joseph Fraioli, talking about his work for the awesome Google Chrome speed tests campaign. What does speed sound like? Sound designer and electronic musician Joseph Fraioli, aka jafbox, was charged with giving a campaign just that feeling. The spot, directed by Aaron Duffy … [Read more...]